At Wild Rose Productions, our journey began with a heartfelt mission: to support the people and animals affected by Hurricane Katrina through a benefit concert at our beloved studio, the Digital Media Factory. Since then, we have been privileged to produce a diverse array of concerts that celebrate the extraordinary talents of international, national, and regional acts, including the likes of Peter Rowan, Nina Gerber, Redd Volkaert, Lacy J. Dalton, Sarah Elizabeth Campbell, Chris Webster, Duo Quartet and many more. Inspired by the vibrant music scene of Santa Cruz, our founder Ginny Mitchell has passionately dedicated herself to creating a welcoming space for musicians—whether they are rising stars, returning favorites, or traveling through our beautiful coastal community. With deep gratitude, Ginny acknowledges the invaluable support of artists, producers, friends, and our dedicated community, all of whom contribute to the magic of our events. Together with renowned audio engineer Julie Rix, we strive to amplify voices and create unforgettable experiences that resonate with the heart and soul of our audience.